Slingshot hopes to make online ordering more convenient by enabling consumers to place items found around the web or in real-world locations into their online shopping accounts.
Breaking down the boundaries between online and offline retail spaces is something that China’s virtual Ulitmate Yihaodian is currently aiming to do. Similarly, UK-based Slingshot is now offering a platform that enables consumers to place items found around the web or in real-world locations into their online shopping accounts.
While many bricks-and-mortar retailers have benefitted from launching digital versions of their stores, the two have – for the most part – been separate entities for consumers. Could this kind of innovation bridge the gap between in-store and online shopping?
Spotted by: Paul Hodges